PetCo Stores Love Clicker Training

I have just come back from PetCo's huge vendor convention in Long Beach, California.
Sunshine Books president, aaron [at] clickertraining [dot] com (Aaron Clayton), and I met and talked with management from the 540 PetCo stores across the US, and from Canada's Petcetera chain. They are intrigued by clicker training. Our dog kits are selling well, and many of the managers told us they wanted to carry cat kits and replacement clickers as well. Some of the in-store trainers are already into clicker training. We were impressed by the enthusiastic response we got, and by the forward-looking, open attitude of upper management. This big operation represents a wonderful opportunity to widen the grass-roots base of clicker training.